Trent Valley Tyres (Rugeley Tyres) WordPress Conversion

Trent Valley Tyres (Rugeley Tyres) WordPress website conversion

We have worked with Neil Willets from Trent Valley Tyres, Rugeley for over 10 years and were delighted when he accepted our offer to freshen up his website and convert it to WordPress.  This would allow Neil ease of management, responsive design and a better web experience for his customers.

The previous website used html/php and worked very well, but now Neil needed to compliment his eCommerce tyre website provided by GT Tyres one of his suppliers.  This website was working well for online tyre purchases and tyre appointment bookings.

Condensing 20 pages of content into one webpage is no small job, but this gave us the opportunity to remove old outdated content and have the bare minimum Neil needed to keep his SEO ranking in place and give the customer the information they required.  Of major importance was the integration with the eCommerce website and the inclusion of the tyre selector tool.  This would allow a customer to enter in their registration number, and then it would select the correct tyres for their vehicle. The customer would then be taken to the eCommerce website where they could purchase tyres and book an appointment slot.

Using a one page design allowed us to place the important content, like services, tyre brands, customer gallery and contact details in easy to view sections.  This helped break the content into rows for ease of reading, and using the tabbed section for the services, condensed 10 old pages into one section.

Using some of the latest photos from FaceBook we added a customer gallery to show off the vehicles and satisfied customers.  The final sections included a contact form, address details and some customer testimonials.

The whole website was tied together with a main navigation menu across the top and a back to the top button on the bottom right hand side – to make working your way through the website an easy task.

Neil was really pleased with the end result and delighted we had managed to integrate the Tyre Selector Tool into the main parts of the website.

link to website:

link to project:

Trent Valley Tyres Ltd
6 Brick Kiln Way
The Levels Industrial Estate
Brereton, Rugeley
Satffordshire, WS15 1RD

tel: 01889 586666 | 01889 582771


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